NBA Audience Persona
NBA PESO
Email Campaign
NBA Fact Sheet
NBA Diversity Analysis
Media Briefing Plan & Talking Points
In Summer 2025, I enrolled in a public relations writing course where I served as a hypothetical PR professional for the NBA. These materials were developed for educational purposes. The following information is not intended to be factual but is part of a class writing assignment in the S.I. Newhouse School of Public Communications at Syracuse University. All information is intended to be sourced appropriately.